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Persuasion IQ | 
 enlarge | Author: Kurt W Mortensen
Publisher: Brilliance Audio
Category: Book
List Price: £50.00
Buy New: £38.01
You Save: £11.99 (24%)
New (6) Used (2) from £38.01
Rating:  1 reviews
Format: Abridged
Media: Audio CD
Edition: Abridged e.
Number Of Items: 7
Shipping Weight (lbs): 0.5
Dimensions (in): 6.9 x 6.5 x 1.1
ISBN: 1423364082
Dewey Decimal Number: 651
EAN: 9781423364085
ASIN: 1423364082
Publication Date: June 1, 2008
Availability: Usually dispatched within 1-2 business days
Condition: Brand new! Ships to anywhere in the United Kingdom! Orders only take 7-10 days! We specialize in service to the U.K. and only ship airmail.
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| Customer Reviews:
Compendium of techniques for persuasion and success December 12, 2008
Rolf Dobelli (Luzern Switzerland)
This book is a useful primer for learning well-established persuasion techniques. Although author Kurt Mortensen makes few new points, he does a good job of compiling and synthesizing the current wisdom. Nothing here will challenge readers who are already familiar with the art, but newbies will find Mortensen's book a useful introduction, with references to classic motivational writers such as Napoleon Hill, time-management gurus such as Stephen Covey and classic thinkers such as Ben Franklin and Mohandas Gandhi. His enthusiasm helps, as do his checklists and examples. getAbstract recommends his book to aspiring salespeople and negotiators, and to anyone else who wants to improve his or her persuasion skills but doesn't know where to start.
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